Your Brand Identity!

Identifying Your Brand Character/Personality

Contrary to popular opinion, effective branding does not begin with design. It begins with clearly defining the character or personality of your company’s brand. This will be the first step in our Strategic StoryTelling Framework™ and will allow us to create a brand that truly communicates your brand personality and values.

Take The Quiz

Each question will ask you to consider a series of statements and choose what is most important to your company’s brand.

You may want to have several people from your organization complete this step. It will help us to see where there might be differing understandings of your brand identity.