If you’re still saying, “I want more likes, I want more followers :((((,“ we are here to bring your understanding of social media insights into 2020! Long gone are the days of trying to get the most likes. (In a lot of cases, other users can’t see the number of likes on your photos anyways!) While having a massive following is great, it doesn’t help you if your followers aren’t interacting with your content.

6 Tips to Writing Quality Captions for Social Media

Ever find yourself at a loss for words when it comes to writing captions to post on Instagram or Facebook? It’s called writer’s block… don’t worry, it happens to everyone. We’re here to remind you of what to be mindful of when that writer’s block shows up, and what tools you will need to keep your followers and friends engaged and informed on your social media accounts!

The Instagram Hashtag Problem

Did you know you could be using banned or limited hashtags without knowing it? Instagram has recently updated it’s algorithm (again…) and with that has limited our use of hashtags… not to mention they’ve also banned over 60,000 hashtags with no warning! The ban, also known as “The Instagram Shadowban,”means that using banned hashtags will make your post become ‘un-discoverable’ and place a temporary “shadowban” on your account that will affect future posts until Instagram releases the ban. This has been said to last anywhere from 24 hours to several weeks. Using just one banned hashtag could cause your posts to only be displayed to your followers (and not on hashtag feeds), and therefore will drastically reduce your engagement and number of likes.